Ace Hotel

While at Ace Hotel, I was responsible for branding, design, and art direction for all hotel properties. Working cross-funtionally with professional chefs, interior designers, and architects, I help craft bespoke identities for the hotels and the outlets within them.

Hotel branding projects necessitated holistic design thinking — branded touch points within guest rooms, outlets and public spaces, approving furniture and fixtures, wayfinding and signage, and collaborating with emerging artists for installations.